Golden Hall is a premium shopping mall in Greece, offering a refined retail experience and serving as a destination for fashion, luxury, and style. Our branding concept was inspired by the mall’s architecture and the grandeur of a classical hall. We based the concept on the four pillars of the building’s structure, reimagining them through a one-point perspective—symbolizing Golden Hall’s unique viewpoint: one of success, affluence, and elevated living. Gold, featured in both the name and logo, reinforces the brand’s values of prosperity and timeless elegance.